Our Award-winning foundation has been upgraded
The all-new My Custom Foundation is enriched with hyaluronic acid, natural extracts and emollients to elevate the performance of our foundation whilst keeping skin nourished, hydrated and healthy.
It’s your new and improved perfect skin in a bottle.
Deep Hydration with Hyaluronic Acid and Glycerin
Our NEW formula deeply hydrates the skin, utilising low molecular weight hyaluronic acid with glycerin to reach the deepest layers, providing lasting moisture and plumping to smooth fine lines on the skin's surface.
Natural Extracts for Protection
Caesalpinia Spinosa Fruit and Kappaphycus Alvarezii (algae) extracts combine to create a protective, lifting, and natural second skin, defending against free radicals.
Emollients for Skin Barrier Enhancement
Specially chosen emollients enhance the skin barrier, retaining moisture, leaving the skin smoother and more supple, ensuring comfortable and long-lasting wear.
World-first Skin Tone technology
My Custom Foundation continues to use our world-first AI Skin Tone technology to measure and create a Custom Foundation to fit your unique skin tone.
inspired by your feedback
We've listened closely to your feedback during our formula revamp, and we're thrilled to introduce an enhanced, longer-lasting coverage. You asked for fuller coverage that lasts longer, and we've delivered!
Our new formula offers significantly improved coverage and longevity, ensuring a flawless and radiant finish you'll love, for longer.
our commitment to excellence remains
My Custom Foundation formula remains vegan, cruelty-free, non-comedogenic, paraben-free, and fragrance-free.
It’s your new and improved perfect skin in a bottle.
Create your foundation in less than 60 seconds
Frequently asked questions
Yes, the all-new My Custom Foundation still uses our world-first AI Skin Tone technology to measure and create a Custom Foundation to fit your
unique skin tone.
It’s your new and improved perfect skin in a bottle.
Our old formula will not be available going forward to make way for our new and improved formula. The new formula has been designed to have very little changes in terms of how it feels on the skin but will incorporate lots of new benefits for skin health and product performance.
If you are reordering your foundation, you can order your existing skin tone, we aim to provide exactly the same shade but there may be a small change in the shade in some instances as we switch over. If you are not 100% happy, get in touch.
Our new formula is suitable for all skin types and is designed to feel the same as the previous formula on application and in wear. The new formula includes improved hydration with the addition of hylauronic acid as well as fruit extracts which are known to provide environmental protection. Our radiant finish includes a new and improved optic to give you the optimum glow and our matte finish provides is more matte than before being perfect for those with oilier-skin.
We have removed/replaced some ingredients to make the formula “cleaner”. Our formula still contains no fragrance or allergens and is non-comedogenic.
Our new formula provides more coverage than before for the medium and full coverage options so you may notice a difference in how much of your natural skin it covers. We are happy to adjust the formula to a lower coverage if you find it is too high coverage for your needs.
We have optimised our range of finishes including a new optic in our radiant formula to give a more natural radiant glow. Our matte formula has been designed to be matter than before while removing talc.
Extracts from Caesalpinia Spinosa Fruit and Kappaphycus Alvarezii ensure that the formula provides a natural second skin which holds your DCYPHER complexion in place for longer while still feeling weightless and skin-like.
In addition to glycerin we now include hyaluronic acid, both are incredible humectants which keep your skin hydrated throughout wear.
We also include a blend of Caesalpinia Spinosa Fruit and Kappaphycus Alvarezii extract which ensure that the formula provides a natural second skin and holds your DCYPHER complexion in place for longer while still feeling weightless and skin-like.
The new optic in our radiant finish gives healthier glow than ever.
We have removed/replaced some ingredients to make the formula “cleaner”. Our formula still contains no fragrance or allergens and is non-comedogenic.
Hyaluronic acid and glycerin are humectants, which help to retain moisture.
These humectants work together to get moisture to where you skin needs it most. They draw moisture from the deeper layers of your skin to the outer layer, keeping it hydrated.
The hyaluronic acid in our formula is of a low molecular weight as it better reaches the deeper layers of your skin for enhanced hydration, plumping your skin to reduce fine lines.
The natural extracts from Caesalpinia Spinosa Fruit and Kappaphycus Alvarezii combine to create a temporary, invisible, flexible and breathable layer on the skin’s surface, ensuring a smooth longer lasting coverage.
This layer not only provides protection against everyday environmental factors like pollution, and allergens, but also helps to retain moisture to enhance your skins hydration.
While we aren’t able to say we are allergen free, we don’t include any fragrances which often lead to skin sensitivity.
If there are any specific ingredients you are concerned about please get in touch at help@dcypher.me and we can help further.
The new formula is designed to be as easily applied as our previous formula therefore you should not need to do anything differently.
You might notice the medium and full coverage formulas are higher coverage than before, so you may need to apply less, or dilute with a moisturiser on days that you would require less coverage.
We’re always happy to hear from our customers, please email help@dcypher.me with any feedback you may have.